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Sciences to Demonstrate New Applications at xPression and its new design component leverages the popular Adobe InDesign user interface to provide an easy-to-use document design tool for both Windows and Mac OS X, enabling the generation of personalized relationship statements and highly-targeted marketing applications, including collaterals, catalogs and direct mail. The xPression suite enables marketers to reduce time to market and replace costly outdated, preprinted marketing materials with customized marketing collaterals that match a customer’s unique profile, providing relevant information throughout every stage of the sales cycle. xPression’s new design component is also ideal for the generation of well-designed relationship statements and billing notices that combine transactional data with targeted marketing messages. Unique in architecture, the xPression suite is built on a highly scalable, service-oriented architecture which utilizes Java and XML standards to enable seamless integration with other enterprise systems such as leading ECM and digital asset management systems. Be sure to stop by Document Sciences’ booth during On Demand(# 3325) and ACORD LOMA (# 713) for a personal xPression demonstration.
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